MOR
BRANDING
FMCG
TANAKOO
THE CHALLENGE

In Morocco, access to quality snacks is limited. A new confectionery company emerged with a bold mission: to make tasty, joyful snacking a right for everyone — and needed a name and identity to carry this inclusive vision forward.

THE SOLUTION

We created Tanakoo, a vibrant brand designed to democratize joy. From the naming to the flavor-burst graphics, everything celebrates curiosity, color, and play. A brand for the curious, the joyful, and the hungry for new experiences.