In a world dominated by OTT platforms, traditional telecoms risk becoming invisible infrastructure. Telekom Slovenije needed to reclaim relevance by offering a smarter, voice-controlled service platform — a new ecosystem of connected experiences.

We created NEO, a brand built on “Inspiring Simplicity.” From the infinite-shaped logo to the ultra-minimal UI, every touchpoint reflects effortless intelligence. A seamless, AI-powered brand that transforms everyday life into something brilliantly simple.