Growing Self-Care Industry: Part 1

"Millennials are more committed to the cause of personal care than any other generation before them" “Nothing can bring you peace but yourself”, wrote Ralph Waldo Emerson back in 1841. Emerson may have been American, but his message seems to have been internalized by not just Americans but the billions of people worldwide that account…

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Dental Trends 2019

Recent research indicates a strong link between oral health and that of the rest of the body. There are studies that demonstrate that poor oral health increases the risk of cardiovascular diseases. Some studies also suggest that mothers-to-be with gum diseases are at a higher risk of delivering pre-mature, under-weight babies. The World Health Organization has gone so far…

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The Future of Experiential Dining – Chefs-On-Call

We have a hunch 2019 will see a whole lot of excitement about Experiential Dining. We’re talking Chefs on-call, communal dining, social eating etc. etc. It all boils down to the resurfacing of the original social dining option – quintessential home-made meals. While the concept may have seemed a bit out of fashion all this while, the…

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Telecom Trends for 2019

2018 was a momentous year for the telecom industry. New trends enabled massive development and changed the landscape of this $3.1 billion industry. While we expect some of those trends to gain further momentum this year, there are also some fresh trends that are expected to steer the industry into new directions.  Here are the top trends…

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Middle Eastern Cuisine Trends

Just like other industries, the food industry is no monolith either. As consumer tastes evolve, newer foods make their way into the consumer palette and, before you know it, these foods become common as fast as their predecessors fade into oblivion. According to a Senior Food Research Personnel from Market Research firm, Mintel, “Flavor is…

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2019 Trending Flavors

It’s a brand new year and with that comes newer insights, changing consumer tastes and preferences. We’ve put together a list of the most trending flavor profiles for 2019 that are likely to see a high demand this year. What’s to be seen is how consumer brands and F&B companies utilize these trends to their advantage.…

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Customer-centric Innovation: The Key to Brands’ Success

As stated by Paul Polman, ex-CEO, Unilever, “Marketing and innovation have and will continue to be two of the strongest drivers of margin and revenue growth. The concept of customer value is central to both of them”. It will be apt to state that co-creation  is getting equally central to customer value creation. Co-creation is the phenomenon…

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The Japanese Confectionery Market: Growth Prospects

We bet you’ll be surprised to know that Japan is the 6th largest confectionary market in the world. That’s right. While on the one hand Japanese diet is regarded as one of the healthiest in the world, it is equally true that the country has a serious sweet tooth! According to a report by Fitch…

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The Rise of Non-Dairy Milk

  In recent years, plant-based milk has seen a rather dramatic growth, with global sales booming like never before. As per a Neilson Scan data from 2018, dairy-free milk has seen a record growth of more than 150% over 5 years and the upward trend is likely to continue. If current research reports are to be believed,…

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How to Incorporate Sustainability in Your Detergent Packaging Design

In line with the aim to reduce its environment footprint, German Consumer Goods Company Henkel is shifting focus towards the production of more concentrated detergents and redesigning its packaging to better fit concentrated detergents. This move comes at a time when there is a push from Europe’s International Association for Soaps, Detergents, and Maintenance Products to manufacture…

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Meat-free food options are taking off

The world is shifting towards plant-based eating. Until recently, diets excluding meats were viewed as more of a fad; meat-free food options were neither readily available nor very appetizing. It is all changing now though, with plant-based foods occupying a place in the food industry. It wouldn’t be an exaggeration to say that Plant-based is…

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The Newest Comfort Food of Indians – Pasta!

To say that Indians love carbohydrates is a bit of an understatement! From Roti, Naan, Paratha and Puri (Indian breads made with wheat or flour) to Dosa, Idli, Appam (rice based fluffy pancakes and more), they have a pretty strong affinity towards all things carbs. Is it any surprise then that foreign carbs such as…

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