Christmas Covid

Christmas is threatened by the pandemic: consumers have changed the way they consume, and the plans that were made year by year are left behind, meaning that this time will be largely spent with family rather than friends. The pandemic is having an impact on consumer spending. According to Mintel's COVID-19 Tracker, a quarter of…

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How Restaurants and Bars Survived the Pandemic

When the pandemic caused restaurants and bars to close down earlier this year, little did they know they would not be reopening for months. With heavy rents and staff wages to be paid per month, many food and drink establishments were forced to their knees. Closing down was not helping pay their bills, but staying…

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Evolution of Education through the 2020 Pandemic

The pandemic that went around the globe this year, has impacted not just businesses, livelihoods and social lives, but also children and education. With a global calamity underway, children found themselves bereft of the bedrock of their lives, schools. According to UNESCO, 60% of the world’s student population has been affected and COVID-19 has forced…

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Brand-Landscape Post Coronavirus

The COVID-19 outbreak has made sure that whatever brands had planned for the year 2020 is put on a back-burner and a complete stop. This unprecedented health crisis has reshaped everyone’s idea of what this year would be all about. Sooner or later though, there will come a time when the smoke lifts and we…

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