Cedevita Zagreb

DATE: 06/2016
BRIEF: Creation of the new corporate identity for the Cedevita Zagreb basketball club.
LABELS: Sports, CRO, Cedevita
Branding · 

Unstoppable Cedevita Zagreb!

Few years after its creation Cedevita basket became a reference in the Adriatic region for its offensive style and its talented academy.
Multi national and regional champion, frequent member of the Euroleague®, the club decided to uplift its identity in order modernise its image and gain in popularity to become the Croatian basketball reference.

Influenced by Cedevita brand identity, our challenge was to create a complete new graphic environment for the club integrating stationary, vehicles, training centre, stadium, jerseys and derivatives.

Entertaining, playful, offensive and winner are the values, which fuelled our creativity given birth to the C Zagreb.

All in all the new creation fits perfectly the club’s philosophy offering a flexible implementation systems with logos variations, colors alternative and iconic symbols.