With this post we close our series on future "Food and Drink Personas", which has been giving us food for thought throughout this month. Today we will take a closer look at the "Foodiversalists", who focus on the environment and nature, looking for nutritious food sources that benefit both themselves and the planet. Mainly present…
In the last two posts we talked about the consumer personalities concerned with looking after their wellbeing, as well as that of the planet. In today's post we jump to a new group of consumers: The Collective Guardians. They will raise the voices of those food cultures that have long been excluded. Stay with us…
After years of quarantine and restrictions, the consumption of food and beverages at home has changed, giving rise to new innovations that have been adapted to our daily lives. These range from simple ready-to-eat options, to those of international cuisines. Stay with us to find out all about it. The Specialty Food Association has made…
As we touched on in the last post, the Cost of Living is rising and it seems that consumers are looking for comfort in nostalgia and the happy memories of times gone by. While older generations seek their youth, younger generations focus on decades that came before they were even born. This is an incredible…
After two and a half years of the Covid 19 pandemic, the start of the war in Ukraine, and other intervening adversities, we are facing a massive economic downturn. In March of this year, inflation in Great Britain was at 8.5%, while in some countries in Latin America it climbed to over 10 points. All…
Cocoa, and of course, chocolate, are widely considered to be essential everyday items. Without a doubt, there is a huge industry behind this irresistible treat, in which design plays an important role. At Pointbleu, we wanted to celebrate World Cocoa Day by exploring all the details hidden within its carefully contemplated packaging and related design…
As we saw in the last post, speciality cafes are not only conquering cities, but also winning over the hearts of those who live there. Their careful design has left no one indifferent, from its logos to its cups, everything is selected to improve our day-to-day. In Barcelona, speciality coffees landed around 2015, mostly thanks…
The market for Specialty Coffee Shops is growing exponentially, and as a niche for this category opens up in most European cities, you may be wondering what makes these coffee shops so unique. It is a market niche in which quality is favoured over quantity, and sustainability is a must. Coming from places like Jamaica,…
Imagine being able to control the air quality of your entire house from the comfort of your sofa, or controlling the lights when you are out. Sounds good, doesn't it? In an increasingly busy society, experiencing a shift towards spending more time at home, Smart Homes have arrived to make our day-to-day life easier, safer…
We are wrapping up our series of posts on concepts that will shape F&D packaging trends for this spring. This post lays out our final trend, which will determine the outcome of upcoming decisions over colour, materials and surface design. Our last key trend for the coming season is called “Full Spectrum”. BREAKING DOWN THE…
We are continuing to break down all the dos and don’ts of creating a F&D packaging that will stand to you this Spring. This fifth post lays out another trend, which will impact the outcome of upcoming decisions over colour, materials and surface design. Our next key trend for the coming season is called “Self-Care”.…
We are continuing to outline all the guidelines that will shape F&D packaging trends for this Spring. This fourth post lays out another trend, which will affect the outcome of upcoming decisions over colour, materials and surface design. Our next key trend for the coming season is called “Design-Wise”. BREAKING DOWN THE CONCEPT It is…